Did you know that members actually move through EIGHT specific stages in their relationship with you?
It's true! And that means that WHAT you do (and HOW you do it) has a direct impact on whether the right members find you, join you, and stay engaged with you.
We refer to "The 8 Stages of Member Experience" a lot around here. If you've watched any of Joy's live weekly broadcasts or come to a workshop, you've probably heard it mentioned.
This video was created specifically to introduce newcomers to the model, so that you'll not only understand what we're talking about when you hear it, but you'll also have a construct that you can use in your own planning for membership growth.